Only aam admi, inclusive growth, and effective delivery systems can help the Congress win elections in 2009
“It’s the only strategy that can work
for the Congress. Moreover, it has been forced upon the party,” says a political commentator, who has worked for the party for years. What he is talking about is the fact that the Congress today has no option but to fight on the growth and development planks. In a sense, aam admi, ‘inclusive growth’, and building an efficient and effective delivery system are critical for the future electoral success of Congress president Sonia Gandhi.
Consider the current vote-bank scenario for the moment. In several states like Uttar Pradesh and Bihar, regional leaders like Mulayam Singh Yadav and Lalu Prasad Yadav have snatched away the Muslim votes from the Congress. The rise of Mayawati’s BSP is slowly gnawing away at the Dalits and backward classes votes in several northern and western states. The Brahmins had long ago opted to side with the BJP; in recent times, they have decided to ditch the BJP and forge an alliance with Mayawati in Uttar Pradesh.
So, where does it leave the Congress? “It is now a party with no die-hard supporters. It depends on regional alliances to come to power, as it did in the 2004 elections,” says another Delhi-based political analyst. Even Congress insiders privately admit that the party has to search for new winning combinations, or look at modern issues, which may become its electoral mantra. One of the latter can be a combination of growth, development, and delivery. It may help the Congress to reinvent itself for the 21st century.
Therefore, it is not surprising that the Congress has decided to woo the aam admi; in some ways, it’s a strategy that the BJP tried by uniting the Hindus through its Hindutva ideology. Up to a point, the BJP did achieve its objective. But the problem for Sonia is that her initiatives are being scoffed at by both party insiders, as well as traditional supporters of the party. Even India Inc. seems to be unhappy with it.
“It’s the only strategy that can work
for the Congress. Moreover, it has been forced upon the party,” says a political commentator, who has worked for the party for years. What he is talking about is the fact that the Congress today has no option but to fight on the growth and development planks. In a sense, aam admi, ‘inclusive growth’, and building an efficient and effective delivery system are critical for the future electoral success of Congress president Sonia Gandhi.Consider the current vote-bank scenario for the moment. In several states like Uttar Pradesh and Bihar, regional leaders like Mulayam Singh Yadav and Lalu Prasad Yadav have snatched away the Muslim votes from the Congress. The rise of Mayawati’s BSP is slowly gnawing away at the Dalits and backward classes votes in several northern and western states. The Brahmins had long ago opted to side with the BJP; in recent times, they have decided to ditch the BJP and forge an alliance with Mayawati in Uttar Pradesh.
So, where does it leave the Congress? “It is now a party with no die-hard supporters. It depends on regional alliances to come to power, as it did in the 2004 elections,” says another Delhi-based political analyst. Even Congress insiders privately admit that the party has to search for new winning combinations, or look at modern issues, which may become its electoral mantra. One of the latter can be a combination of growth, development, and delivery. It may help the Congress to reinvent itself for the 21st century.
Therefore, it is not surprising that the Congress has decided to woo the aam admi; in some ways, it’s a strategy that the BJP tried by uniting the Hindus through its Hindutva ideology. Up to a point, the BJP did achieve its objective. But the problem for Sonia is that her initiatives are being scoffed at by both party insiders, as well as traditional supporters of the party. Even India Inc. seems to be unhappy with it.
Dilip Cherian, who heads a PR firm and is known in the corridors of power, agrees, “Today, Corporate India is demanding a cut in taxes because it feels that this year’s Budget will be pre-poor in the extreme sense. It will be the Congress’ electoral foundation for the general elections in 2009.” But the billion voters question is: will it really work in favour of Sonia Gandhi? Will the common man help the party to come back to power?
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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IIPM makes business education truly global (Print Version)
The Indian Institute of Planning and Management (IIPM)
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