Friday, August 24, 2012

AMIT SRIVASTAVA, COORDINATOR INDIA, RESOURCE CENTER

THE SIGNIFICANT DROP IN GROUNDWATER LEVELS DUE TO COMMERCIAL ACTIVITIES, CONTINUES TO BE THE REASON FOR WORKABLE ISSUES BECOMING JUDICIAL MATTERS

In March this year, a High Power committee appointed by the government of Kerala validated the community concerns. The committee concluded that Coca-Cola was responsible for water depletion and pollution, and applied the “polluter pays principle” in recommending that Coca-Cola be held liable for around $48 million in damages that it has caused in Plachimada, which have destroyed the very fabric of the agrarian community.

In a manner that characterizes the way with which Coca-Cola has continued to operate in India, the company has questioned the very legitimacy of the High Power committee that was appointed by the state of Kerala.

The committee was the highest empowered committee possible to be set up in the state of Kerala, and its members included eminent officials like the state department heads of Agriculture, Animal Husbandry and Health, as well as regional directors of the Pollution Control Board and the Ground Water Board, along with a number of experts.

If Coca-Cola chooses not to accede to the findings and recommendations of such a high power committee in India, they should not do business in India. Adopting such an adversarial position would be unthinkable in the United States, Coca-Cola’s home country, or even in the European Union. The company’s actions therefore exhibit a double standard – it has more respect for the law and institutions in developed countries than in India. This is not acceptable.

An international campaign is underway, reaching all the way to Coca-Cola’s boardroom in Atlanta, to ensure that Coca-Cola respect the rights of communities and farmers in India and around the world.


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