Th
e second rule: When it comes to gaining marketplace advantage, you just can’t be secretive enough. There’s a breakthrough product in the works, for instance, or a bold acquisition under consideration. Managers should fight to keep such information confidential, otherwise there could be no strategic surprise. That’s one of the perfectly legitimate weapons of business ‘warfare’. The third rule: Communicating with employees about “Oh-God- No!” kind of changes, such as plant closings or layoffs. Obviously, companies should never let employees be the last to know the details of such life-altering events. Indeed, they should be the first – that’s the rule.
For Complete IIPM Article, Click on IIPM Article
e second rule: When it comes to gaining marketplace advantage, you just can’t be secretive enough. There’s a breakthrough product in the works, for instance, or a bold acquisition under consideration. Managers should fight to keep such information confidential, otherwise there could be no strategic surprise. That’s one of the perfectly legitimate weapons of business ‘warfare’. The third rule: Communicating with employees about “Oh-God- No!” kind of changes, such as plant closings or layoffs. Obviously, companies should never let employees be the last to know the details of such life-altering events. Indeed, they should be the first – that’s the rule.For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2007
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
