...towards social awareness!
Those were the days when most baseball players’ life revolved around their performance statistics like batting averages & strike-outs but today they are uniting to unfold all different kind of statistics. Today, most of legendary players are involved in spreading awareness about the Deep-Vein Thrombosis (DVT) blood clots, which kill up to 200,000 people in the US & have started a campaign against DVT called ‘Know The Stats, Know Your Risk’. This game of Whites which is now predominantly a game of Blacks, is a best example in bridging the cultural gap in the US. To promote the game, around $18 billion was donated by major leagues for direct & indirect support for Boys & Girls Clubs of America. The Major League generated more than $3 million in aid for hurricane victims & donated the same to the American Red Cross. In a match to raise funds for the Prostate Cancer Foundation, almost all top players came together for Home Run Challenge & contributed $2.5 million for research. These initiatives collectively raise the stature of the game among the youth & also help in intensifying its presence in almost all major countries. Moreover, the team members of this game comprise players from almost all races... A mini world in itself.
For Complete IIPM Article, Click on IIPM Article
Those were the days when most baseball players’ life revolved around their performance statistics like batting averages & strike-outs but today they are uniting to unfold all different kind of statistics. Today, most of legendary players are involved in spreading awareness about the Deep-Vein Thrombosis (DVT) blood clots, which kill up to 200,000 people in the US & have started a campaign against DVT called ‘Know The Stats, Know Your Risk’. This game of Whites which is now predominantly a game of Blacks, is a best example in bridging the cultural gap in the US. To promote the game, around $18 billion was donated by major leagues for direct & indirect support for Boys & Girls Clubs of America. The Major League generated more than $3 million in aid for hurricane victims & donated the same to the American Red Cross. In a match to raise funds for the Prostate Cancer Foundation, almost all top players came together for Home Run Challenge & contributed $2.5 million for research. These initiatives collectively raise the stature of the game among the youth & also help in intensifying its presence in almost all major countries. Moreover, the team members of this game comprise players from almost all races... A mini world in itself.
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2007
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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Olay Olay for P&G in India!
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Lung ‘crack’ers!
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